Swatch [on sale]
Swatch is a Swiss watchmaker founded in 1983 by Nicolas Hayek and a subsidiary of The Swatch Group.
The Swatch product line was developed as a response to the "quartz crisis" of the 1970s and 1980s, in which Asian-made digital watches were competing against traditional European-made mechanical watches.
The name Swatch is a contraction of "second watch", as the watches were intended as casual, disposable accessories; but instead their quality and styling propelled them to worldwide fame. They are sought and collected throughout the world.
Swatch - The Fun Watch.